Blog

08May

How to Develop a Distribution Channel Strategy

A distribution channel strategy enables you to sell to customers in geographical areas or market sectors that your direct sales team cannot reach. You can choose from a number of distribution channels, including wholesalers, retailers, distributors and the Internet. Each channel gives you different options for dealing with customers and prospects. However, to ensure that
  • Distribution channel, Distribution strategy
  • Posted by Nguyen Cao Cuong  Posted on 08 May  0 Comments
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08May

Franchise Your Business in 7 Steps

Franchising your business is a proven route to rapid growth. But becoming a franchisor is not an automatic ticket to success, especially in this challenging economy. In January, for instance, three established franchisors filed for bankruptcy protection: Taco Del Mar Franchising Corp., Uno Restaurant Holdings Corp., and Daphne’s Greek Café. Still, many business owners dream
  • Steps to franchise
  • Posted by Nguyen Cao Cuong  Posted on 08 May  0 Comments
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06May

Vietnam’s retail market hits $118 billion amid M&A spree

Foreign investors, mainly from Thailand, Japan and South Korea, are attracted by the country’s bigger and richer middle class. Vietnam’s retail market has grown 10.2 percent over the past year with total sales reaching VND2,670 trillion ($117.6 billion), according to the General Statistics Office. The country, ranked by A.T. Kearney among the world’s top 30
  • Aeon, Central Group, Citimart, Fivimart, Lotte, Nguyen Kim, Takashimaya
  • Posted by Nguyen Cao Cuong  Posted on 06 May  0 Comments
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